Start the year out right with your vision by creating the BEST contribution statement your people have ever seen.
3 Components of a Killer Contribution Statement for your church.
- Vision: Contrary to popular belief, most people don’t care about your church as much as you do. You have to create something that will benefit the reader. Think through how you share your vision, and make sure it’s interesting.
- The actual contribution statement: A print-out of how much they have given the last year financially. Recognize and reward past generosity as this will ground their emotions.
- Call To Action: THIS IS MOST OFTEN LEFT OUT!!!!!
The best call to action is either an envelope or a separate card that drives them to the website to give online right then. Communicating and creating opportunities for giving is the key to maintaining and growing the financial health of your church. There’s no reason to feel sleazy when you get your “ask” in gear.